Marketing Journals

Below are journals that are relevant to Marketing, as well as how to access them.

1) Journal of Marketing

Online: http://go.utlib.ca/cat/7725747
In print: not available at UTM, but available at Milt Harris Library (Rotman) and UTSC.

2) Journal of Marketing Research

Online: http://go.utlib.ca/cat/7725757
In print: not available at UTM, but available at Milt Harris Library (Rotman).

3) Marketing Science

Online: http://go.utlib.ca/cat/7733002
In print: not available at UTM, but available at Milt Harris Library (Rotman).

4) The Journal of Consumer Research

Online: http://go.utlib.ca/cat/7723753
In print: not available at UTM, but available at UTL at Downsview.

5) Journal of the Academy of Marketing Science

Online: http://go.utlib.ca/cat/7727610
In print: not available