Certifications Guide


FLC Software  |  Marketing  |  Working with Data  |  Professional Skills

Certification Provider Description Time to complete
Email Marketing HubSpot Academy

Boost your email marketing skills and learn contact management and segmentation, email deliverability, email campaign analysis, and ultimately how to build an email marketing strategy that helps grow your business and connect with your audience.

3 hours
Inbound Marketing HubSpot Academy

Discover the foundations of inbound marketing. This certification covers inbound marketing techniques, core tactics, conversion, and nurturing leads.

4 hours
Social Media Marketing HubSpot Academy

Described by HubSpot as the "only social media training you will ever need", this certification covers creating a social media strategy, building brand awareness, and integrating social media into other inbound marketing efforts.

4 hours
Fundamentals for Digital Marketing Google

Learn the fundamentals of digital marketing from Google. This certification includes practical exercises and real world examples to help you put your knowledge into action. Accredited by the Interactive Advertising Bureau Europe and The Open University.

40 hours
Learn What Content Marketing Is and How to Do It HubSpot Academy

Get an introduction to content marketing. Learn how to create a content creation framework, create and repurpose content that is successful both with your audience and search engines, and tips and tricks to become a better marketer.

6 hours
Google Analytics Academy Google

Become a Google Analytics pro! Sign up for Google Analytics Academy. The Academy offers a suite of courses for all skill levels starting from beginner, then moving on to advanced topics, Google Analytics for power users, as well as Google Analytics 360 features. Each of the four courses takes approximately 4-6 hours to complete.

16-24 hours