Certifications Guide
Certification | Provider | Description | Time to complete |
---|---|---|---|
Email Marketing | HubSpot Academy | Boost your email marketing skills and learn contact management and segmentation, email deliverability, email campaign analysis, and ultimately how to build an email marketing strategy that helps grow your business and connect with your audience. |
3 hours |
Inbound Marketing | HubSpot Academy | Discover the foundations of inbound marketing. This certification covers inbound marketing techniques, core tactics, conversion, and nurturing leads. |
4 hours |
Social Media Marketing | HubSpot Academy | Described by HubSpot as the "only social media training you will ever need", this certification covers creating a social media strategy, building brand awareness, and integrating social media into other inbound marketing efforts. |
4 hours |
Fundamentals for Digital Marketing | Learn the fundamentals of digital marketing from Google. This certification includes practical exercises and real world examples to help you put your knowledge into action. Accredited by the Interactive Advertising Bureau Europe and The Open University. |
40 hours | |
Learn What Content Marketing Is and How to Do It | HubSpot Academy | Get an introduction to content marketing. Learn how to create a content creation framework, create and repurpose content that is successful both with your audience and search engines, and tips and tricks to become a better marketer. |
6 hours |
Google Analytics Academy | Become a Google Analytics pro! Sign up for Google Analytics Academy. The Academy offers a suite of courses for all skill levels starting from beginner, then moving on to advanced topics, Google Analytics for power users, as well as Google Analytics 360 features. Each of the four courses takes approximately 4-6 hours to complete. |
16-24 hours |